Overview

Stylespring is a multi-brand clothing sales site. For this project the aesthetic appeal was sought focused on a young user. This was achieved through a high-contrast, dynamic palette, a jagged structure, and the use of large images.

For the product grid screen, it was sought to optimize the space and to be able to display the largest number of products in a clean and clear way.

Role_
_ Concept of brand, creation and design
_ Lead UX Designer. (research, interaction design, visual design)

Project site_ www.stylespring.de

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